What Are The Benefits of Shopify and How It is Better than Other Options?

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Benefits of Shopify have completely transformed the business universe, with businesses showcasing their products online rather than investing over physical stores. Because of this, there is a need to come up with e-commerce websites that reflect an ideal mix between aesthetics and functionality. 

Magento, WooCommerce, PrestaShop, OpenCart, and BigCommerce are a few of thefavorite e-commerce platforms. Apart from them, Shopify is a platform preferred by those sellers who want quality and efficiency together with the simplicity and rich features. This post will explain the Shopify benefits and its comparison with its one of the rivals.

What is Shopify good for?

Shopify is suitable for businesses that sell goods or services that require a minimum amountof configuration. According to their business requirement, businesses can sell a single product or a small number of products using an advanced Shopify homepage. This ultimately raises your ROI and boosts your business revenue. Wondering are the benefits of Shopify which prove it one of the best ecommerce platforms? Read the complete blog to clarify your thoughts.

Below listed are some benefits of Shopify ecommerce for your business.

1. Easy To Setup And Use

Shopify is a no-fuss platform, which is not hard to set up and use. It is the ideal alternative for those who desire a complete solution without any technical skills related to hosting and developing the online store. The platform itself provides the software and hosting which is required for launching the website. The admin interface is also very creative and user-friendly, while the user interface is persuasive too.

2. Visually Appealing Ecommerce Store

Next among the advantages of Shopify is it makes your store more visually appealing. Shopify ecommerce bundles up a variety of professional templates that facilitate the creationof unique and visually attractive online stores. It offers a bare minimum of themes, but designers and developers may work to make a shop with rich UI and unique UX.

3. App Integrations is one of the Benefits of Shopify

The platform includes excellent customization abilities as it is easily integrated with apps. This usually means that the vendor can simply add some additional features and functionalities to his shop and increase its value manifold.

4. Security and Dependability

Another among the benefits of Shopify ecommerce is the reliability and security it offers. Security is vital for an online business because it deals with the customers; private personal and financial information. 

In the same way, it has to remain available on the internet. These two attributes are taken carewith Shopify hosting option that manages upgrades and maintenance.

5. Lightning Fast Loading Speed

Being a globally hosted platform, Shopify has a reliable infrastructure together with optimized hardware and software. This provides the platform with a super-fast loading speed, and the e-commerce created on it loads within seconds. Know more benefits of Shopify below.

6. Get Powerful Marketing Tools

As a complete platform, benefits of Shopify include the marketing edge as well. The basic plan offers SEO features in addition to advanced ecommerce analytics. Besides these, it offers more marketing tools such as custom gift cards, discount coupons, store statistics, targeted email marketing, and much more.

7. Mobile Responsiveness

Mobile responsiveness plays a vital role in the success of an e-commerce store since mobile shoppers are increasing day by day. The Shopify ecommerce themes are mobile responsive, meaning that they can be utilized to get mobile-optimized shops. There are even free iPhone and Android apps which could be used to manage the store.

8. Outstanding Customer Care

By choosing Shopify ecommerce, online sellers can avail dependable, round-the-clockcustomer care. Shopify specialists provide their support 24/7 via email, live chat, or phone to resolve any issues and keep the website running flawlessly constantly. This is one of the most prevalent benefits of Shopify.

9. Hassle-free Payments

A huge challenge for online businesses is to incorporate a secure and reliable payment gateway. The payment service you have got should permit buyers to pay via different payment options. Shopify makes it easy for businesses to set up the payment gateway. The platform supports the Stripe payment option, giving buyers the liberty to make transactions with no extra fees.

10. SEO Friendly

As soon as your store is set up, it is critical to ensure it is search engine friendly. Search Engine Optimization(SEO) is essential for ensuring that the website is readily accessible by shoppers doing a search for your products.

Shopify enhances the capability to design landing pages for your campaigns, which is a huge differentiating factor from other E-commerce platforms. 

We know you still have any questions even after knowing the Shopify advantages, so we have gathered some frequently asked questions (listed below) about Shopify from our customers, which may help you decide what is best for you.

1. Is Shopify the best Ecommerce platform?

Shopify is among the most advocated E-commerce platforms in the market these days. Its attributes help people create their own flexible and scalable ecommerce store withhundreds of remarkable built-in features and tons of programs. Shop owners may sell products directly on-site and over numerous marketplaces and social media platforms.

2. How does the Shopify store work?

Shopify is a cloud-based software providing an ecommerce solution. A monthly fee provides access to the admin panel on which shop data can be entered, such as adding products to thestore and processing orders. Moreover, you will have the ability to choose from a rich selection of paid and free design templates.

3. Is Shopify safe to purchase from?

Shopify is a secure and among the most advocated E-commerce platforms in the world. The safety features it contains are unique, and to question its security standard isn’tappropriate. Shopify is the most likely safest E-commerce platform, to begin with, your business by almost every measure.

4. Do big businesses use Shopify?

Since its launching in 2004, Shopify has marked its presence as the world’s top-rated E-commerce platform.

It offers options to start-ups and business enterprises to simplify the process of constructingan online shop of any dimensions. Renowned brands have reputable Shopify stores to market their merchandise online.

5. What businesses use Shopify?

  • Budweiser

  • Bulletproof

  • Sunday Somewhere

  • WaterAid

  • The Economist

  • Leesa Mattress

  • Penguin Books

6. What is Shopify Plus?

Shopify is not restricted to small and medium companies. Using Shopify Plus, enterprise-level and fast-growing retailers can develop a completely hosted and SaaS E-commerceplatform in comparatively low investment. Businesses enjoy boundless sales and traffic. Even the Shopify Plus platform aids any enterprise to develop robust solutions with features, including:

  • Unlimited bandwidth

  • 99.99% uptime

  • Up to 10,000 checkouts per minute

  • Unlimited transactions

  • 4 million hits per second

  • 40+ migration applications

  • Level 1 PCI DSS compliant

Shopify vs. WooCommerce: Which is Better?

If you are looking to start an online store, you have likely come across two popular e-commerce platforms, Shopify and WooCommerce. Both platforms offer a variety of features and benefits that can help you sell your products and services online. In this article, we will compare the benefits of Shopify with WooCommerce and provide you with five strategies for increasing conversions on your Shopify store.

Shopify Overview

Shopify is an all-in-one e-commerce platform that provides everything you need to create and manage your online store. With the benefits of Shopify, you can design your store, manage your inventory, process payments, and track your sales. Shopify also offers a variety of apps and plugins that you can use to add additional functionality to your store.

Shopify’s pricing plans range from $18 to $275 per month. Each plan offers different features and benefits of using Shopify, such as lower transaction fees and more advanced reporting tools.

WooCommerce Overview

WooCommerce is an open-source ecommerce plugin for WordPress that allows you to turn your website into an online store. With WooCommerce, you can customize your store’s design, manage your products and inventory, and process payments. WooCommerce also offers a variety of plugins that you can use to add additional functionality to your store.One of the biggest advantages of WooCommerce is that it is free to use. However, you will need to purchase a domain name and web hosting, which can cost anywhere from $10 to $50 per month.

Shopify vs. WooCommerce Comparison

Both Shopify and WooCommerce have their own advantages and disadvantages. Here are a few key factors to consider and benefits of Shopify over Woocommerce.

   1. Ease of Use

Shopify is generally considered to be easier to use than WooCommerce, as it provides a more streamlined user interface and requires less technical knowledge.There are many benefits of Shopify over Woocommerce.

   2. Design and Customization

Both platforms offer a wide range of design and customization options. However, WooCommerce offers more flexibility in terms of design and customization, as it is built on WordPress.

   3. Payment Processing

Both platforms support a variety of payment options, including credit cards, PayPal, and Apple Pay. However, Shopify charges transaction fees on each sale, while WooCommerce does not.

   4. Scalability

Shopify is a more scalable platform, as it can handle larger volumes of traffic and sales. However, WooCommerce can be scaled up by upgrading your hosting plan and optimizing your site’s performance.

   5. Support

Both platforms offer a range of support options, including documentation, forums, and customer support. However, benefits of Shopify include offering more comprehensive support options, such as 24/7 phone and chat support.

5 Strategies for Increasing Conversions on Your Online Store

No matter which e-commerce platform you choose, increasing conversions on your online store is key to growing your business. Here are five strategies for increasing conversions on your  Shopify store:

  1. Optimize Your Product Pages

Your product pages are where customers make the decision to purchase your products. To increase conversions and experiencing benefits of Shopify, you need to optimize your product pages by providing clear and detailed product descriptions, high-quality product images, and customer reviews. You should also make sure that your product pages are easy to navigate and that your products are easy to add to cart.

   2. Simplify Your Checkout Process

A complicated checkout process can lead to abandoned carts and lost sales. To increase conversions and experience benefits of Shopify, you need to simplify your checkout process by minimizing the number of steps required to complete a purchase, offering a guest checkout option, and providing clear instructions and feedback throughout the checkout process.

   3. Offer Discounts and Promotions

Discounts and promotions can be a powerful tool for increasing conversions. And these are the many experienced benefits of Shopify. You can offer discounts and promotions to first-time customers, loyal customers, or customers who purchase a certain amount of products. You can also offer free shipping or bundle deals to encourage customers to make a purchase.

   4. Use Social Proof

Social proof is a powerful psychological concept that can help increase conversions on your online store. Social proof refers to the idea that people are more likely to make a purchase if they see that other people have made the same purchase and are satisfied with it. To use social proof on your online store, you can display customer reviews and ratings, showcase user-generated content, and highlight any awards or certifications your store has received.

   5. Optimize Your Site for Mobile Devices

More and more customers are shopping on their mobile devices, so it’s essential that your online store is optimized for mobile devices and start experiencing the benefits of Shopify. To optimize your site for mobile devices, you should choose a mobile-friendly design, make sure your site is easy to navigate on a small screen, and ensure that your site’s loading speed is fast on mobile devices.

Conclusion

Choosing the right e-commerce platform for your online store depends on your specific needs and goals. Benefits of Shopify are straightforward and it is an user-friendly option, while WooCommerce offers more customization and flexibility. 

Whichever platform you choose, increasing conversions on your online store is crucial for growing your business. By optimizing your product pages, simplifying your checkout process, offering discounts and promotions, using social proof, and optimizing your site for mobile devices, you can increase conversions and drive sales on your online store.

With such incredible benefits of Shopify, this platform appears among the most effectivechoices for e-commerce website development. Sellers can have their online stores developed on this platform or have their existing ones transferred to it. 

If you plan to start your Ecommerce store, it is the perfect time to put money into Shopify Development Services. Reach out to Base2Brand, a website reputed development company having expertise and tools to build an engaging ecommerce website. Share your requirements with us and find the perfect solution for your business.

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