01Performance Metrics
SEO + Email MarketingThe Results
02Search Visibility
6 Target KeywordsSEO Performance: Ranking for Product-Based Searches
Rolly Receipts achieved top 1 rankings for multiple product-based keywords while increasing clicks and impressions.
Search Intent Breakdown
- 01
Product Keywords
Product Visibility
- 02
Long-Tail Keywords
Industry Searches
- 03
On-Page SEO
Page Optimisation
- 04
Backlinks
Domain Growth
- 05
Content Strategy
Organic Visibility
- 06
Local SEO
Business Discovery
03Email & Retention
5 Strategic PillarsEmail Marketing: Turning B2B Outreach Into Revenue
List Building
Industry segmentation • Lead magnets • Free samples • eBooks
Personalization
Business-specific messaging • Engagement segmentation • Regional targeting
Educational Content
Product benefits • Sustainability • Cost savings • Success stories
Automated Campaigns
Welcome emails • Lead nurturing • Cart abandonment • Follow-ups
A/B Testing
Subject lines • Email designs • CTAs • Send times
04Implementation
Transformation RoadmapWhat We Changed
SEO
Improved search visibility through keyword mapping, on-page optimisation, content and backlinks.
Content Strategy
Created product-focused content targeting businesses searching for eco-friendly receipt solutions.
Email Marketing
Built segmented campaigns to educate prospects and generate B2B opportunities.
Marketing Automation
Introduced nurturing workflows to maintain engagement and encourage conversions.
Customer Retention
Used personalized follow-ups and targeted offers to encourage repeat purchases.
05Conversion Funnel
Visual Growth FlowThe Growth System
SEO created organic visibility while email marketing nurtured business prospects, supported conversions and encouraged repeat purchases across the U.S.
06Capabilities
Services DeployedCore Services
07Conclusion
Executive SummaryThe Takeaway
SEO built product visibility.
Content attracted relevant B2B searches.
Email marketing educated potential buyers.
Automation nurtured prospects.
Segmentation improved engagement.
